My Defining Eyes Palette is HERE! Swatches and Discount Info

This has been SUCH an exciting week! The release date for my limited edition Defining Eyes palette for Sigma Beauty is HERE!! I wanted to do a little (well, pretty big actually) post giving you all some exclusive discount updates as well as some more detailed photos of the palette itself.



Basically I wanted to create a palette that worked. One that wasn't a typical "neutral" palette which sometimes are too basic and limiting with the looks you can create. I also wanted to get away from the other typical type of palette... those composed of a random mash-up of fun colors that usually require other products to make it work.

So I created a palette with colors that all work together flawlessly to create looks from the most natural and toned-down, to the most dramatic.  Aside from being able to create beautiful looks with the palette, I also made sure the products worked together to create the most flattering eye effects.  Such as making your eyes look bigger, brighter, more awake, creating a thicker lash illusion, etc.
Like I said, a palette that worked.

A really helpful booklet comes with each palette containing photos of different looks and eye effects I've created with the palette as well as step-by-step instructions on how you easily recreate these with my palette.
Here's a sample of the looks and eye effects in the booklet...

So from start to finish, I completely envisioned this palette. The concept, the products, the colors.  All which work together to create exactly what I had wanted and more. It was so wonderful working with Sigma Beauty on this and they made sure that everything I wanted and envisioned happened. It's been such a rewarding experience. I didn't just put my name on something that someone else created. I really am proud of this palette and I created it with you all in mind. I hope you all love it!

OH and can we please talk about the gel liners for a minute??


I knew I wanted to include liners and shadows together in this palette. So not only does it include the FIRST ever gel liners for Sigma Beauty, but a double-ended pencil as well.  No worries about them drying out... The gel liner pots are REMOVABLE so you can use them outside of the palette and come with a nice lid you should replace every time (which I removed for the photo).
I was so picky about the gel liners. I'm a liner girl and I like my black and brown to be super pigmented. These totally are... and they are really long-wearing.

Ok, ok... so here is what the palette/kit contains:


 Here's some more eye candy...

eye shadows (left-right): Brunette, Chestnut, Smoke, Beam

eye shadows (left-right): In the Dark, Midnight, Fog, Halo

Gel Liner in Blackout

Gel Liner in Chocolate

Gel Liners: Blackout (top), Chocolate (bottom)

"Brighten Up" double-sided eye pencil

E30 & E55 double-sided brush

Also, I hope you all got a chance to see my "First Look" post a few weeks back where after teasing you all long enough, I finally revealed the inside of the palette. I also shared lots of photos from my Defining Eyes pre-launch event at the Mall of America.
 It was such a successful event and SUCH and incredible and fun experience meeting you all and seeing your reactions in person to the palette.
The lucky peeps who came that day even got to purchase the palette before anyone else.


I've been completely overwhelmed with all of the love, photos, and amazing compliments I've received since from the people at the event who have been enjoying my palette. I cannot WAIT until all of you are able to get one. It's going to be so unreal knowing that my little "creations" are going all over the world!







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